Earn Your Specialized Degree in Business Administration with a Focus on Marketing and Management
There are few specialized degrees more versatile than business administration. From management to sales, strategy to advertising, the Business Administration program at IMBC could open countless doors for you in the professional world. With a special focus on marketing and management, this program is ideal for those who are interested in helping organizations expand their impact through advertising, social media, and connecting with customers.
About the Program
This associate-level program can be completed in as little as 18 months.* We provide personalized attention to help you succeed.
Typical courses in the Specialized Associate Degree in Business Administration – Marketing and Management Program (A.S.B.) include:
- Principles of Management & Customer Relations
- People Management & Team Building
- Introduction to Business & Financial Management
- Supervisory & Small Business Management
- Managing Human Resources
- Business Law
- Introduction to Accounting
- Integrated Accounting
- Introduction to Marketing and Sales
- Digital Marketing & Social Media
- Branding & Content Marketing
- SEO & PPC Strategies
- Introduction to Computers using Microsoft Word
- Advanced Microsoft Word
- Introduction to Microsoft Excel
- Advanced Microsoft Excel
- Introduction to Psychology
- Introduction to Public Speaking
- Critical Thinking, Reading & Writing
- Business Math
- Communication for Career Success
- Professional Development
- Practicum
*This figure represents the typical length a program takes to complete. However, your actual program completion time may vary based upon your academic progress, course progression, and any breaks.
Find Your S.P.A.R.K.™ at IMBC
IMBC is dedicated to preparing you for success in your chosen career. Enroll in one of our online programs to discover your S.P.A.R.K. – that’s Support, Pride, Awareness, Responsibility and Knowledge, it all works together to help you reach your professional goals.